News & Press: P2P Maturity Model Playbook

The Partner to Partner (P2P) Journey Experience:

Sunday, April 3, 2016  
Posted by: Jon Rivers
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The Partner to Partner (P2P) Journey Experience:

IAMCP is taking the P2P Maturity Model on the road! The P2P Journey Experience follows IAMCP partners as they become introduced to the P2P Maturity Model and engage in a series of discussions about how the model can help them develop their partnership channels and programs.

The P2P Journey takes partners though a guided tour of:

·         An introduction to the model with the 4 levels of maturity and 10 business functions critical to success

·         An assessment of current state partnerships along with a discussion of areas of opportunity and alignment to business goals 

·         The final stop is a discussion of next steps on how to leverage the maturity model as a framework to grow business through partnerships

From launching a new product requiring a new a way to go to market, to deepening the relationships with existing partners to taking a partnership program to a new level, find out how these partners have started the journey, encountered the P2P Model and used it to determine their next steps on the road to revenue.

Join our three partners Altec Products Inc, Brittenford Systems and Sela Canada on their P2P Journey:

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