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A Glimpse in the Rear-view Mirror… And what lies on the road ahead for 2020

Posted By Pavan Jangid, Thursday, January 23, 2020
Updated: Tuesday, January 28, 2020



As 2019 drew to a close, we took a moment to consider what the IAMCP achieved over the past year and draw up some goals and plans for a dynamic year in 2020. Here are some of the highlights from the past year:


  • Internally, we have reorganized the Americas to include Canada, U.S. and LATAM. The Americas and EMEA boards have undergone some changes, with terms ending and new executive members being elected. You can read more about the changes here.
  • The Membership platform has now been unified to better serve our Member base.
  • Our Marcomm team has worked throughout the year to improve our image, increase our presence and communicate more frequently and clearly with our Members. You might have noticed an increase in the frequency of our newsletters and, within each issue, an escalated focus on the various committees within the IAMCP, and updates on their respective mandates.
  • A key component of our brand presence is the re-vamping of our website, to be launched shortly (watch for an announcement). You will find it better organized, easier to navigate and more relevant to its users, both Members and visitors alike.
  • Of course, one of the biggest highlights of 2019 was our 25th Anniversary, celebrated around the globe and, most especially, at Microsoft Inspire with our anniversary party.
  • The IAMCP made a huge splash at Inspire this year with a global and impactful presence. The P2P Awards were a special highlight, with many submissions of powerful partner-to-partner stories. You can read about them in our upcoming eBook, “Teamed Up for Success”, which celebrates the partnership solutions of our winning partners across all regions.
  • The IAMCP is actively engaged on the Microsoft P2P Program, powered by the Workspan technology, with partners from the Americas and India being first on the platform.
  • Along with our increased global presence comes greater engagement of Microsoft execs in IAMCP events, most notably the SoCal 10th Anniversary and fundraising event with Gavriella Schuster, as well as events in the Americas and EMEA.


So, Where Do We Go From Here?


As we kick off 2020, we have some exciting goals to achieve that will make the IAMCP stronger and benefit our Members in more ways than ever before. This year we intend to:


  • Achieve a dramatic increase in Membership and grow our net new members in larger countries.
  • Expand our geographic reach to include new countries which haven’t benefited from having an IAMCP chapter yet. Let’s strive together for 20 in 2020! We’re already off to a great start, with new chapters poised to launch in Turkey, Malaysia, and Ghana.
  • Focus on compliance and transparency across the organization to make us better, stronger and consistent.
  • Increase awareness and encourage usage of the tools that are available to members, such as the Thought Leadership Blog where Members can share their expertise to educate others in the form of a blog, which the IAMCP can help you write (simply email Marcomm at


We wish you all the very best in 2020 – to your prosperity!


The IAMCP International Board

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